Fireball

Unpacking the true identity of a surprisingly green company.

An indistinct brand identity left the target group only associating Vestforbrændingen with blue-suited sanitarian workers and rubbish dumps. A perception that far from mirrored the innovative work of Vestforbrændingen, which battles on a daily basis with societal issues through recycling processes. With a radical green facelift, a new visual identity became the strong and active communicator of the environmentally conscious work taking place at Vestforbrændingen.

VF_web.jpg
VF_web2.jpg
VF_web4.jpg
VF_web5.jpg
VF_web3.jpg
VF_web4.jpg
VF_web7.jpg